Wine Labels | Concept & Design

Project Info

This was my Final Major Project for my Degree Show where I had to create 4 design labels each one dedicated to a philosopher. The brief was wine and philosophy.

Project Overview & Concept

I came up with the idea of using the illusion of two faces creating wine glasses. Each label has the face of the chosen philosopher and a quote of each one related to debate,discussion,argument and opposition which are the fundamentals of philosophy. The brand of the wine series and the logo I created is linked with the theme.
The word 'PHILOS' means 'friend' in Greek and the symbol is the Greek letter 'phi - f '. Finally, a careful choice of typefaces and colors is done to represent the labels. The space in between was done by laser cut on the official labels, being able to see through the bottle the level of the wine.